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Woman before and after bleached brows

Everything You Need To Know About Bleached Brows

By Sophia Zevallos and Alexis Scarlett

Everything You Need To Know About Bleached Brows

By Sophia Zevallos and Alexis Scarlett

Bleached eyebrows, once considered a trendsetter of the high fashion world, has emerged as a striking trend in our current beauty culture. This eyebrow-altering technique involves lightening the natural color of your eyebrows by using chemical bleaching solutions, resulting in strikingly lighter, blonde, and platinum hues. While bleached brows have gained widespread popularity in recent years, their origins trace back to the experimental world of high fashion runways, where makeup artists and designers first introduced the trend as a means of creating bold and captivating looks. In today's blog, the hair experts here at Godefroy will cover what exactly brow bleaching is, and everything you need to know about it!

Bleached Brows in Pop Culture

Over the past few years, bleached eyebrows have transcended their fashion origins to become a symbol of individuality, creativity, and self-expression. You can see bleached brows in recent years embraced by celebrities, influencers, and beauty enthusiasts worldwide like Bella Hadid, Kendall Jenner, Lady Gaga, and Taylor Swift

Pros and Cons

Man and woman models with bleached brows

Choosing the Right Products

Ever since the trend gained so much attention, there has been a release of products to help achieve the bleached look right at home. From brow pigment to bleaching paste, these affordable products can be found right at your local beauty supply store.  

So, if we have convinced you to experiment and embrace a new look, take a look at Godefroy’s Eyebrow Lightening Single Application kit. Our kit has a gentle bleaching formula that lightens the tone of your brows while leaving no brassiness. The color of your brows can lighten up to 4 shades and will leave your brows lighter for about 4 weeks. Of course, if the eyebrow lightening kit is not for you, try using our Instant Eyebrow Tint to go back to your natural hair color. 

@honasbarz final step in my self maintenance routine <3 #bleachedbrows ♬ original sound - honasbarz

So, how can you bleach your brows? Can you do them from home?

Yes you can!

The step-by-step instructions below are intented for Godefroys Eyebrow Lightening Creme Kit.

How to bleach your brows at home!

Step 1: Patch Test

If this is your first time using our eyebrow lightening creme, it is recommended to perform a patch test. For this, you can:   

Squeeze a small amount of lightning creme and developer into the enclosed dish and mix together. Once combined, apply a small section to the jawline and leave it on for 4-5 minutes. Wait 12-24 hours and then rinse with cold water. If your skin appears normal, you are all set to bleach your brows!  

Step 2: Mix it up!

To start, wash your brows and surrounding skin with soap and water, then pat dry. Once your skin is dry and ready to go, mix the contents of both foil packets into the mixing dish. Mix thoroughly and once a creamy consistency is reached, you are ready to apply! 

Step 3: Application

Gently apply the mixture to eyebrow hair using the enclosed application stick. Be sure to cover all hair thoroughly and then use the enclosed eyebrow comb to ensure the mixture is evenly dispersed. Process times differ depending on what shade your eyebrows are. Please follow the guide below:   

If you have Black Brows and you want Charcoal > process for 2 minutes  

If you have Black Brows and want Dark Brown > Process for 3 minutes   

If you have Black Brows and want Medium Brown > Process for 4 minutes  

If you have Dark Brown Brows and you want Medium Brown > Process for 2 minutes  

If you have Dark Brown Brows and you want Light Brown > Process for 3 minutes  

If you have Medium Brown Brows and you want Light Brown > Process 1 minute  

Step 4: Wash!

When the processing time is complete, wash the area with cold water and pat dry. Do not rub.  

If brows should require further lightening, reapply the mixture and process another 2 minutes.    

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Frequently Asked Questions:

How long will the brow bleach last?

Depending on how quickly your hair grows, the bleaching should last a few weeks. When the hair returns to its original color, it often gives the brows more dimension. If this is not your desired look, users can rebleach their brows or dye them back to their original color with an eyebrow tint kit. On average, Godefroy’s Eyebrow Lightening Creme Kit lasts approximately 4 weeks.

Is eyebrow bleaching at home safe?

Yes! As long as you are purchasing the correct products. As an extra precaution, users might want to consider using a bleaching agent like Vaseline or Aquaphor to use around the brows. This will help to prevent damage or irritation. It is normal for your brows to feel warm or tingly when bleach is applied, but if something doesn’t feel right, you can always wipe it off and rinse your brows! Another safety tip is to rinse your eyebrows with shampoo to rinse the bleach off and stop any further chemical reactions. Godfrey products are natural, we are PETA-certified, cruelty-free, and Vegan! A safer and gentler choice when bleaching your brows!

What is the cost of bleached brows?

DIY brow bleaching is extremely affordable. It ranges anywhere from $5 to $10 for a bleaching kit. Godefroy’s Eyebrow Lightening Crème Kit retails for $7.95. To get it done at a salon by a professional, you can expect to pay around $50. This is an estimate depending on their level of expertise, geographic location, or quality of product. Overall, bleaching at home is an affordable alternative to going to the salon. 

What are the benefits of bleached brows?

Bleached brows can make eyes appear rounder and bigger because the perimeter of the brow is eliminated. It can also affect one’s makeup look because it gives the user more freedom with their makeup. They can create dramatic eye makeup looks without the eyebrows interfering. Alternatively, individuals have the option to create new brows by drawing them! Bleached brows add contrast to the face, allowing for a new look!

In Conclusion

Woman applying eyebrow lightening product

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